Spacegoods
Subscription-led scale-up: PDP rebuild, CRO program and lifecycle email engine.
Where the business was leaking revenue.
Spacegoods was scaling paid acquisition fast but the store wasn't keeping up. The PDP led with brand vibe instead of the functional benefit, the subscribe-and-save toggle was buried below the fold, and the cart had no upsell logic. Repeat purchase rate stalled because there was no structured lifecycle program — just a single welcome email.
How ConverX approached the problem.
Restructure the PDP around the functional outcome (focus, calm, energy), make subscribe-and-save the default purchase path, and ship a 9-flow Klaviyo lifecycle program tied to consumption windows. Layer in a structured CRO sprint cadence with two PDP and one cart test in market every week.
Every lever we pulled.
The measurable shift.
Outcomes that compound.
"ConverX made subscribe-and-save feel inevitable. Eleven months in, subscribers drive more than half of our monthly revenue and our paid efficiency finally compounds."
Tools we used to scale.
Let's build your growth engine.
A free 30-minute growth audit. We'll show you where your store is leaking revenue and exactly how to fix it.